SYKY ON APPLE VISION PRO

project: SYKY x Anrealage on Apple Vision Pro
brand: SYKY
role: Senior Creative Copywriter

- Messaging
- Social concepts & Scripts
- End-to-end copy

We celebrated the launch of SYKY x Anrealage on Apple Vision Pro with a 360° content campaign focused on innovation.

Across scripted video, playful social, digital and PR, we introduced the tech and invited audiences to explore luxury fashion through a new paradigm.